
Book a Bra Fitting
Enjoy our personalized fitting services for every age & stage. Appointments are not required & walk in's are welcome!

Visit the Boutique
Experience the Bra Lounge difference when you visit us in person! New arrivals featured weekly in every department.

Purchase a Gift Card
Gift the Ultimate Bra Shopping Experience & world class quality undergarments to someone you love.
You're Invited!
We cannot beleive another birthday is on the horizon! Sweet 16!
Hit those January Goals!
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Freya Sonic Underwire Sports
- Regular price
- $109.99
- Sale price
- $109.99
- Regular price
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$109.99 - Unit price
- per
Sold out -
Handful Gametime Wireless Sports Bra
- Regular price
- $119.99
- Sale price
- $119.99
- Regular price
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$119.99 - Unit price
- per
Sold out -
Panache Wired Sports Bra
- Regular price
- $89.99
- Sale price
- $89.99
- Regular price
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$89.99 - Unit price
- per
Sold out -
Sculptresse Underwire Sports Bra
- Regular price
- $105.99
- Sale price
- $105.99
- Regular price
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$105.99 - Unit price
- per
Sold out -
Handful Double Down Wireless Sports Bra
- Regular price
- $119.99
- Sale price
- $119.99
- Regular price
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$119.99 - Unit price
- per
Sold out -
b.tempt'd b.active Sports Bralette
- Regular price
- $49.99
- Sale price
- $49.99
- Regular price
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$49.99 - Unit price
- per
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Elomi Energise Sports
- Regular price
- $95.95
- Sale price
- $95.95
- Regular price
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$95.95 - Unit price
- per
Sold out -
Handful Off the Hook Wireless Sports Bra
- Regular price
- $105.99
- Sale price
- $105.99
- Regular price
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$105.99 - Unit price
- per
Sold out

Gold Again!
Because of your support, we've won customer service awards every single year since we opened in 2007! WOW! Thanks Red Deer for voting us Best Lingerie Store again this year!
Experience the Difference a Professional Bra Fitting can make.
What would it feel like to LOVE shopping for a bra? What would it feel like to LOVE your undergarments? No pinching, no rubbing, no riding, no stabby underwires...
We've been empowering Alberta with award winning customer service and world class quality undergarments and sleepwear for almost 16 years. Our team of professionals have over 50 years of experience between them - you are in good hands here!
Spoil yourself with the shopping experience you deserve and undergarments you love to wear.

5 star service
Some of our Brands
In the Spirit of Reconciliation
The Bra Lounge acknowledges that we live, work and play on Treaty 7, Treaty 6 and Métis ancestral lands. Central Alberta is a significant historical landscape of ancestral territories and the gathering place of many Indigenous peoples. We respect the histories, languages, and cultures of First Nations, Métis, Inuit, and all First Peoples of Canada, whose presence continues to enrich our very vibrant community.